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Archive

The custom printed pen is mightier than the sword!

Building your brand is a task that is never done! It takes intentional effort and commitment, and it’s worth it. Anything bearing your company name is a little mini advertisement. At PLS Print, we made up some custom printed pens to hand out to our customers and prospects. These pens are great, because they aren’tLearn More
  • 28 Jan, 2014
  • nblair
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Hot off the press! Beginners Guide to Marketing by PLS Print

Every small business owner knows the need for marketing and advertising, but who actually knows how to do it, and how do you come up with a marketing budget? Everyone’s trying to sell you different forms of marketing, but how do you know where to start? You don’t want to pour a bunch of moneyLearn More
  • 24 Jan, 2014
  • nblair
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Postage Increase for 2014

Yes, it’s that time again. Effective Jan 26, 2014 postage rates will increase. So what will the postage rates increase to in 2014? First class letters 1oz and under will increase from $0.46 to $0.49. The United States Post Office has been raising prices at a very steady rate over past years. For instance, inLearn More
  • 23 Jan, 2014
  • nblair
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Is Every Door Direct Mail (EDDM) right for your business?

What is Every Door Direct Mail (EDDM)? In a nutshell, EDDM, a service offered through the United States Postal  Service, allows you to saturate entire carrier routes in exchange for a lower  postage rate, approximately .16 per piece. While you can’t get as specific as a  targeted mailing list, the post office recently added aLearn More
  • 21 Jan, 2014
  • nblair
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New Cadillac Crest Logo Re-Design – Helpful or Hurtful to their Brand?

Is it Wise to Re-design Your Logo? – Analyzing Cadillac’s New Logo Re-design Cadillac’s new crest logo is yet another step in a long line of evolution for the luxury American car manufacturer. The word ‘Cadillac’ has long been synonymous with ‘luxury’ – in fact almost everyone has heard the phrase “it’s the Cadillac of the (fillLearn More
  • 20 Jan, 2014
  • nblair
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PLS Print – New Business Cards!

PLS Print rebranding is well underway, and part of that rebranding involves new business cards. Business cards – the powerful, yet humble little marketing device that has been used since the 17th century. It’s one of the most widely used pieces of printing in our world today. The new PLS Print business cards are aLearn More
  • 15 Jan, 2014
  • nblair
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Why do companies spend money on printing?

If you are not in the printing or marketing industry it might seem odd to think that companies still spend billions of dollars a year on printing – I mean come on, it’s 2014 already! Isn’t almost all marketing done on Google or Facebook or one of those other new fangled devices?? Well in orderLearn More
  • 14 Jan, 2014
  • nblair
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New website, new name, same company

Man, time sure does fly. At PLS Print, we are in a time of reflection and excitement. Our community has known us as Precision Litho Service, Inc. since we opened our doors in 1984 in St. Petersburg, Florida. At that time, we had just one printing press and seven employees. We started out small, butLearn More
  • 16 Dec, 2013
  • nblair
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